Bacardi appoints presidents
28 January, 2011
Bacardi has named Jon Grey and Robert Furniss-Roe regional presidents of Middle East and Africa, and Latin America respectively.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
